Design & MarketingOmnisend
Email and SMS marketing automation designed specifically for e-commerce teams.
Omnisend is an e-commerce marketing automation platform that provides email marketing, SMS campaigns, push notifications, and automated workflows designed around the buying journey rather than generic marketing funnels. It is used primarily by marketing teams and e-commerce operators at direct-to-consumer brands running on Shopify, WooCommerce, or BigCommerce who need to drive repeat purchases and recover abandoned carts without building a custom integration stack. The core problem it solves is that general-purpose email tools like Mailchimp were not built with e-commerce data models in mind, forcing teams to manually export order data and build workarounds to trigger post-purchase flows. Omnisend ingests product catalog, order, and customer data natively from e-commerce platforms and uses that data to power pre-built automation workflows for cart abandonment, browse abandonment, welcome series, and post-purchase sequences. Its multichannel approach (email plus SMS from the same workflow) reduces the operational overhead of managing campaigns across separate tools.
Marketing managers and e-commerce operators at direct-to-consumer brands running between $500K and $20M in annual revenue on Shopify, WooCommerce, or BigCommerce who need automated retention marketing without building a custom stack. The right time to adopt Omnisend is when your store is generating enough repeat-buyer potential that a generic email tool is leaving obvious revenue on the table, or when you need SMS and email campaigns to work together but do not want to manage two separate platforms.
20% off for 1 year
Subject to partner eligibility criteria. Savings estimates reflect maximum potential value.
Omnisendin depth.
Pre-Built E-Commerce Automations
Omnisend ships with ready-to-activate automation workflows for cart abandonment, order confirmation, shipping notifications, win-back sequences, and product review requests. Teams can have revenue-generating automations live within an hour of connecting their store, rather than building flows from scratch.
Unified Email and SMS Campaigns
A single automation workflow in Omnisend can send an email, wait two hours, then send an SMS if the email was not opened, all without switching tools or maintaining separate contact lists. This multichannel sequencing increases recovery rates on abandoned carts compared to email-only flows.
Product Picker for Emails
Marketers can drag products directly from their connected store catalog into email templates, pulling in live price, image, and title data automatically. This eliminates the manual work of copying product details and keeps emails current if pricing changes.
Segmentation by Purchase Behavior
Omnisend builds dynamic segments based on purchase history, average order value, product categories bought, and days since last order. These segments power campaigns that would be impossible to target accurately with a standard email list.
Revenue Attribution Reporting
Omnisend attributes orders to specific email and SMS campaigns and automations, showing which flows and sends are driving actual sales. Marketing teams use this to cut underperforming campaigns and double down on flows with measurable ROI.
Omnisend has native integrations with Shopify, WooCommerce, BigCommerce, Magento, and PrestaShop, as well as connections to loyalty tools like Smile.io, review platforms like Okendo and Yotpo, and customer support tools like Gorgias. In a typical DTC brand stack it sits as the retention and lifecycle marketing layer, working alongside a paid acquisition tool and a customer data platform to close the loop between new customer acquisition and repeat purchase.
Commonuse cases.
Recovering abandoned carts for a Shopify store
Marketing teams activate Omnisend's cart abandonment automation, which fires a timed sequence of email and SMS reminders to shoppers who added items but did not check out. Because the sequence uses actual cart contents pulled from Shopify, each message shows the specific products left behind rather than a generic reminder.
Building a post-purchase retention sequence for repeat buying
E-commerce operators use Omnisend to create automated flows that trigger after order fulfillment, including a review request, a cross-sell recommendation based on what was purchased, and a win-back email if the customer goes 60 days without a second order. This turns a one-time buyer into a repeat customer without any manual campaign management.
Running a product launch campaign across email and SMS simultaneously
Teams use Omnisend to coordinate a launch-day email blast with a follow-up SMS to subscribers who did not open the email, using the same contact list and reporting dashboard for both channels. The combined send increases the reach of the launch without requiring a second tool for SMS.
Three stepsto activate.
Check eligibility
Each partner maintains independent qualification criteria. We assess your profile and determine which offers you qualify for.
Schedule a briefing
Book a call with our partnerships team to discuss your stack requirements and walk through the activation process.
Activate credits
Once approved by the partner, credits are deployed to your account. Timelines vary by partner.
BearPlex maintains partnerships with leading technology providers to facilitate access to exclusive programs for our clients. All offers are subject to each partner's independent eligibility requirements, approval processes, and terms of service. Savings figures represent maximum potential value and may vary based on qualification, usage, and partner-specific criteria. BearPlex acts as a facilitation partner and does not guarantee approval or specific credit amounts. Offer availability and terms may change at the partner's discretion.
