AI & DataSynthesia
Turn a script into a professional AI presenter video in minutes, no camera needed.
Synthesia is an AI video generation platform that lets teams create professional-quality videos with AI avatars and text-to-speech narration without recording a single frame of live video. It belongs to the AI and video content category and is used by learning and development teams, product marketers, customer success departments, and technical writers at software companies who need to produce training or explainer videos at scale. The problem Synthesia solves is the cost and friction of professional video production: hiring a videographer, scheduling a presenter, recording multiple takes, and editing footage can turn a straightforward product update into a week-long project. Synthesia reduces that to writing a script, choosing an avatar, and clicking generate. For software teams, this is most valuable for internal training libraries, feature release announcements, customer onboarding videos, and localized content in multiple languages using the same script.
Synthesia is used most by learning and development managers, product marketers, and customer success leads at software companies with distributed teams or international customer bases, typically at companies between 20 and 500 employees. It is the right fit when the team knows it needs video content but does not have the budget, time, or on-screen talent to produce it through traditional means, or when existing videos are going stale faster than the team can re-record them.
35% off annual Starter plan and 30% off annual Creator plan
Subject to partner eligibility criteria. Savings estimates reflect maximum potential value.
Synthesiain depth.
AI Avatars with Natural Lip Sync
Synthesia offers over 230 AI avatars (diverse in age, ethnicity, and style) that lip-sync to any text in 140-plus languages. Teams can present a consistent, professional face for their brand without relying on any single employee being on camera.
Multi-Language Voice and Subtitle Generation
The same script can be rendered in dozens of languages with native-sounding AI voices and auto-generated subtitles. Software companies with international customers or globally distributed teams can localize training content without re-recording.
Slide-Based Video Editor
Synthesia's editor works like a presentation builder: each scene has a background, text, media, and an avatar layer that are combined into a video. Teams familiar with PowerPoint or Google Slides can produce a video without learning a non-linear editing tool.
Video Update Without Re-Recording
When a product changes or a policy is updated, teams edit the script and regenerate the video instead of re-booking a studio or presenter. This makes Synthesia practical for content that changes frequently, like product documentation or compliance training.
Custom Brand Templates
Companies can lock in their color palette, logo placement, fonts, and background styles as a reusable template. Every video the team produces looks consistent with the brand without a designer manually applying styles each time.
Synthesia integrates with learning management systems including TalentLMS and Docebo, and exports videos in standard MP4 format for embedding in any platform including Confluence, Notion, HubSpot, and Intercom. In a typical software company's content stack, it sits alongside a knowledge base or LMS as the video production layer, replacing what would otherwise require a videographer and a post-production workflow.
Commonuse cases.
Building an internal product training library for customer success and sales teams
Customer success leads write a script for each new feature, generate a Synthesia video with a branded avatar, and publish it to the team LMS. New hires ramp faster and existing team members can self-serve product knowledge instead of waiting for a live training session.
Creating customer-facing onboarding videos for a SaaS product
Product teams replace static setup documentation with Synthesia videos that walk users through each onboarding step with a narrated avatar. Activation rates improve because customers can see exactly what to do rather than reading a wall of text.
Producing localized compliance or security training for a distributed team
HR or security teams write a single compliance training script and render it in the languages of their global offices using Synthesia's multi-language support. Every employee receives training in their preferred language without budget for regional video production.
Three stepsto activate.
Check eligibility
Each partner maintains independent qualification criteria. We assess your profile and determine which offers you qualify for.
Schedule a briefing
Book a call with our partnerships team to discuss your stack requirements and walk through the activation process.
Activate credits
Once approved by the partner, credits are deployed to your account. Timelines vary by partner.
BearPlex maintains partnerships with leading technology providers to facilitate access to exclusive programs for our clients. All offers are subject to each partner's independent eligibility requirements, approval processes, and terms of service. Savings figures represent maximum potential value and may vary based on qualification, usage, and partner-specific criteria. BearPlex acts as a facilitation partner and does not guarantee approval or specific credit amounts. Offer availability and terms may change at the partner's discretion.
